Rewiring the Way We Work
When Chaela Volpe ’95 advises executives, she doesn’t just talk strategy—she talks neuroscience. Her new book, Brain-Fueled Workplace: Harnessing Neuroscience for Performance, Innovation, Transformation, and Growth (IntegraComm), introduces an innovative solution that’s helping organizations replace burnout and breakdown with clarity and connection. We sat down with Chaela to discuss what it means to build a healthier workplace where thriving employees achieve exceptional results.
WHAT SPARKED YOUR INTEREST IN WRITING THIS BOOK?
When I was pursuing my master’s degree at NYU, I was hired in my first global leadership role to create a communication strategy for a digital transformation. At the same time, my capstone thesis project was to identify a corporate challenge, develop a research-backed solution, and present it as a contribution to corporate communication. I designed a method for delivering complex strategic initiatives in the workplace. In subsequent jobs, I found dysfunction and rigid adherence to illogical silos undermining performance. The integrated approach I created was more efficient, created alignment, drove productivity, and reduced stress. But there was no place for it in most organizations. So, I tested and refined it around the world over many years until I could define where it fits in and how it can be put into practice.
WHY IS LOW ENGAGEMENT AND POOR COMMUNICATION AROUND CHANGE SUCH A SERIOUS PROBLEM IN THE WORKPLACE?
The data is alarming: Low engagement costs the global economy almost $9 trillion a year; 76 percent of employees are affected by burnout; and 88 percent of transformations fail. We can’t keep going that way. Most people don’t understand what drives these negative trends, blaming managers, leaders, and systems. But what’s underneath is a failure to communicate with employees in a way that helps them engage properly in their work to navigate and drive change. We can fix this by closing a major gap in modern businesses through the introduction of a new business function called Strategy Enablement.
HOW DOES THIS BUSINESS FUNCTION OPERATE?
Strategy Enablement is powered by something I named The Performance Optimization Planning Model (The POP Model™). Grounded in neuroscience, it reframes and fuses strategic communication, engagement, and change management into one cohesive discipline that supports cognitive processes. It also pioneers the integration of communication planning into project planning, finally giving people what they need to deliver complex initiatives for innovation, transformation, and growth.
WHY WAS IT IMPORTANT TO BRING PSYCHOLOGY INSIGHTS INTO YOUR APPROACH?
It’s such an essential aspect. If everyone’s left bruised and battered at the finish line of big projects, can we call them successful? Cognitive neuroscientists use insights and models from psychology to understand brain processes and behavior, like the Kübler-Ross Change Curve and its five stages of grief. It transfers to business and to the way employees respond to news of change they perceive as disruptive or threatening. It prioritizes elevating employees’ experience of the change curve to optimize emotions, performance, and outcomes.
DOES YOUR MODEL WORK FOR ANY KIND OF ORGANIZATION AND EMPLOYEES OF ANY AGE?
Yes! Everyone’s brain, in any role or any industry, needs the same thing: to not be overwhelmed, not be plunged into uncertainty, and to have clarity and direction. We get our sense of purpose from our work, and if we don’t know what we’re supposed to do, or feel excluded from planning, conversations, and decisions, we cannot make a meaningful contribution. This takes a toll on our mental health.
WAS THERE ANYTHING FROM YOUR TIME AT MILTON THAT PREPARED YOU FOR THIS CHAPTER OF YOUR CAREER?
Absolutely! Milton gave me a wonderful foundation for critical thinking, writing, and public speaking. When I started writing the book, I wanted to pour out ideas without following any structural guidelines. I had this sort of resistance to following an outline. But even without one, my ideas were well structured because of the training I got at Milton. Without that foundation, I would not have believed I could write an entire (coherent) book. And I definitely credit my comfort as a professional speaker to my time on the speech team and in countless plays, where I learned technique and gained confidence at a critical age.
For more information, visit thepopmodel.com.
By Laura Grunberger